Report Shows Enterprise Software Segment Growing

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The new year has many businesses looking at their success from the past year and devising strategies to recharge the company moving forward into the new year. As organizations look back on 2012, many will already be using database software innovations to efficiently interpret their information assets. Gartner recently issued its Worldwide IT Spending Forecast, which, while it predicted that information technology spending would only rise by 3.9 percent in 2013, it also found that the enterprise software segment will see a significant increase in 2013.

“Uncertainties surround prospects for an upturn in global economic growth are the major retardants to IT growth,” said Gartner’s managing vice president Richard Gordon in a release. “This uncertainty has caused the pessimistic business and consumer sentiment throughout the world; however, much of this uncertainty is nearing resolution, and as it does, we look for accelerated spending growth in 2013 compared to 2012.”

The report expects worldwide enterprise software spending to reach $296 billion in 2013, which is a 6.4 percent increase from 2012. It detailed that the key markets responsible for driving this growth will be security, storage management and customer relationship management platforms. In addition, beginning in 2014, Gartner analysts expect that markets aligned to big data and other information management initiatives will start to see an increase in the level of investment. These markets include enterprise content management and data integration and quality tools.

This report highlights the rising significance that proper lead management and the use of business intelligence reporting tools are experiencing currently as businesses look to gain a better understanding of their business.

 

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