Evaluating Usability of Enterprise Mobile Apps

mobile_apps

Recent research from mobile device management company Good Technology found that 93.2 percent of tablet activations in the fourth quarter of 2012 from the company’s customer base were iPads, with Android tablet activations making up only 6.8 percent.

AllThingsD contributor John Paczkowski indicated that while there has been a surge in tablet offerings that run on Google’s Android operating system, when looking at custom application development for mobile platforms and use in the enterprise, Apple’s iPad is the top table choice by far.

“Why is Good [Technology] seeing such a big disparity between iPad and Android tablet activations?” Paczkoski said. “A combination of the so-called ‘consumerization of IT and some major iPad deployments most likely. The iPad’s installed base is quite large, so it makes sense that the ‘Bring Your Own Device’ programs that companies are offering to their employees these days might result in a disproportionate influx of the devices into the enterprise.”

In a recent CIO.com article, contributor Tom Kaneshige noted the importance of creating a custom application that is user-friendly if businesses pursue enterprise software initiatives. He explained that in many cases, CIOs can rush to develop and launch mobile applications and run into problems from either taking an overly simplistic approach such as converting a mobile website to an app or making things overly complex by attempting to fit all the features of a desktop application into the mobile platform.

As there are many things at stake during a mobile app’s development such as the company’s reputation, it is important to evaluate approach. Kaneshige suggested that evaluating the “user friendliness” of the app is one way to set such an enterprise initiative up to be successful.

 

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